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Business App Store Listing Analysis in Mexico

Across 169 business app store listings (Mexico), the median ASO score is 84/100, with 19.8 languages and 11.4 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 169 apps).

This report is based on derived statistics from 169 business app listings in Mexico. The median score is 84.0/100 and 1% are limited to one or two languages.

169 apps169 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
82.7
Median
84
Lower quartile
76.5
Upper quartile
90
0%0-90%10-190%20-290%30-390%40-490%50-598%60-6925%70-7942%80-8925%90-99

Language coverage and missed markets

Across 169 scanned apps the average language count is 19.8; 1% ship in at most two languages.

Average languages
19.8
≤2 languages
0%
≥5 languages
98%
language-scanned
169
LanguageShare of apps published
Spanish100%
Portuguese (BR)99%
English98%
Russian98%
German98%
Japanese98%
French98%
Indonesian98%
Arabic98%
Korean98%
Italian98%
Turkish98%
Vietnamese98%
Thai98%

Biggest missed markets

LanguageShare without a listingApprox. download share
Hindi1%~5.8%
English1%~22%
Russian1%~5.1%
German1%~4.1%
Japanese1%~3.4%

Visual assets

On the visual side we measured 11.4 screenshots on average, with 8% using fewer than five and 100% having a feature graphic.

Avg. screenshots
11.4
<5 screenshots
8%
≥8 screenshots
58%
Feature graphic
100%
Video
14%

Text and ASO fields

The short description uses 60 characters on average, leaving 25% of the 80-character field unused. Long descriptions average 1634 characters.

Short description
60
Unused
24%
Long description
1634
<500 chars
17%

Most used terms in this category

fax 2%invoice maker 4%invoice 8%resume builder 4%business card 4%pos 6%job search 4%invoicing 4%field service 2%payroll 3%professional resume 3%card maker 2%ats 2%resume maker 2%professional invoices 3%builder maker 2%resume 6%digital business 3%invoice generator 2%pdf scanner 2%send fax 2%fax phone 1%business cards 4%crm 4%faxes 2%accounting 3%freelancers 6%cover letter 1%small business 5%invoices estimates 2%

Key takeaways

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Frequently asked questions

How many languages do business app listings support on average?

19.8 languages on average. 1% of the sample ships in two languages at most (N=169 apps).

How many screenshots should a store listing have?

The sample averages 11.4 screenshots; 8% publish fewer than five (N=169).

What is the average ASO score in this category?

82.7/100 on average, with a median of 84/100 (N=169).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=169).

Where does this data come from?

The Shotyend ASO Index: a sample of 169 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

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