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Health & Fitness App Store Listing Analysis in Italy

Across 347 health & fitness app store listings (Italy), the median ASO score is 85/100, with 19.6 languages and 11.9 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 347 apps).

We measured 347 app pages in the Italy health & fitness app market. Listings use 11.9 screenshots on average and 0% are missing a feature graphic.

347 apps347 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
83.9
Median
85
Lower quartile
78
Upper quartile
92
0%0-90%10-190%20-290%30-390%40-491%50-598%60-6921%70-7937%80-8933%90-99

Language coverage and missed markets

Language scanning of 347 apps found 19.6 languages on average, and only 99% reach five or more.

Average languages
19.6
≤2 languages
1%
≥5 languages
98%
language-scanned
347
LanguageShare of apps published
Italian99%
Spanish98%
German98%
French98%
English98%
Portuguese (BR)98%
Dutch98%
Hindi98%
Russian98%
Japanese98%
Arabic98%
Korean98%
Turkish98%
Vietnamese98%

Biggest missed markets

LanguageShare without a listingApprox. download share
Indonesian2%~3.1%
Chinese (Simpl.)2%~2.6%
Ukrainian2%~0.8%
Hindi2%~5.8%
Russian2%~5.1%

Visual assets

The average screenshot count is 11.9. A feature graphic is present in 100% of listings and a video in 14%.

Avg. screenshots
11.9
<5 screenshots
10%
≥8 screenshots
62%
Feature graphic
100%
Video
14%

Text and ASO fields

Text fields are underused: 63 characters in the short description and 2034 characters in the long description on average.

Short description
63
Unused
21%
Long description
2034
<500 chars
8%

Most used terms in this category

calorie 12%fasting 4%weight loss 15%lose weight 14%calories 13%pedometer 4%workout 25%workouts 24%blood pressure 4%ovulation 4%blood 5%step counter 4%heart rate 6%intermittent 3%meditation 7%intermittent fasting 3%diet 11%abs 5%calorie counter 6%yoga 7%menstrual 4%fat 10%period tracker 4%pilates 3%pregnancy 4%home workout 5%fertility 3%sleep 12%six pack 2%nutrition 9%

Key takeaways

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Frequently asked questions

How many languages do health & fitness app listings support on average?

19.6 languages on average. 1% of the sample ships in two languages at most (N=347 apps).

How many screenshots should a store listing have?

The sample averages 11.9 screenshots; 10% publish fewer than five (N=347).

What is the average ASO score in this category?

83.9/100 on average, with a median of 85/100 (N=347).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=347).

Where does this data come from?

The Shotyend ASO Index: a sample of 347 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

ASO Keyword Research: A Step-by-Step MethodApp Icon Design Guide (Play + App Store)How to Write an App Description (Long Description Template)