Productivity App Store Listing Analysis in Indonesia
Across 792 productivity app store listings (Indonesia), the median ASO score is 84/100, with 19.7 languages and 11.7 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 792 apps).
This report is based on derived statistics from 792 productivity app listings in Indonesia. The median score is 84.0/100 and 1% are limited to one or two languages.
Listing score distribution
Language coverage and missed markets
Language scanning of 792 apps found 19.7 languages on average, and only 99% reach five or more.
| Language | Share of apps published | |
|---|---|---|
| Japanese | 98% | |
| Korean | 98% | |
| Russian | 98% | |
| German | 98% | |
| French | 98% | |
| Turkish | 98% | |
| Portuguese (BR) | 98% | |
| Hindi | 98% | |
| Vietnamese | 98% | |
| Indonesian | 98% | |
| Italian | 98% | |
| Thai | 98% | |
| Polish | 98% | |
| Dutch | 98% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| English | 4% | ~22% |
| Chinese (Trad.) | 1% | ~1.1% |
| Ukrainian | 1% | ~0.8% |
| Spanish | 1% | ~8.3% |
| Arabic | 1% | ~3% |
Visual assets
The average screenshot count is 11.7. A feature graphic is present in 100% of listings and a video in 14%.
Text and ASO fields
On average 64 of the 80 short-description characters are used, and 16% of apps keep the long description under 500 characters.
Most used terms in this category
What do the best listings do differently?
Measured gap between the top-scoring 10% and the rest of this category (learned from 8.673 apps).
| Top 10% | Others | |
|---|---|---|
| Average score | 93.7 | 67.6 |
| Avg. screenshots | 16.9 | 11.6 |
| Avg. languages | 20 | 9.4 |
| Short description | 74.4 | 65 |
| Long description | 2799.6 | 1792.1 |
| Feature graphic | 100% | 100% |
| Video | 39.3% | 10.6% |
Key takeaways
- The most missed market is English: 4% of apps have no listing in that language (~22.0% of downloads).
Compare your own app against this data
Enter a package name and we will benchmark its store listing against this sample. Free, no signup.
Frequently asked questions
How many languages do productivity app listings support on average?
19.7 languages on average. 1% of the sample ships in two languages at most (N=792 apps).
How many screenshots should a store listing have?
The sample averages 11.7 screenshots; 10% publish fewer than five (N=792).
What is the average ASO score in this category?
82.5/100 on average, with a median of 84/100 (N=792).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=792).
Where does this data come from?
The Shotyend ASO Index: a sample of 792 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.