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Productivity App Store Listing Analysis in Japan

Across 1.257 productivity app store listings (Japan), the median ASO score is 61.3/100, with 19.7 languages and 12.1 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 1.257 apps).

We measured 1.257 app pages in the Japan productivity app market. Listings use 12.1 screenshots on average and 0% are missing a feature graphic.

1257 apps363 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
64.1
Median
61.3
Lower quartile
52.8
Upper quartile
76
0%0-90%10-190%20-295%30-3914%40-4927%50-5925%60-696%70-7910%80-8913%90-99

Language coverage and missed markets

Language scanning of 363 apps found 19.7 languages on average, and only 99% reach five or more.

Average languages
19.7
≤2 languages
1%
≥5 languages
98%
language-scanned
363
LanguageShare of apps published
English99%
Spanish98%
Portuguese (BR)98%
German98%
Japanese98%
French98%
Korean98%
Italian98%
Chinese (Simpl.)98%
Russian98%
Indonesian98%
Dutch98%
Thai98%
Hindi97%

Biggest missed markets

LanguageShare without a listingApprox. download share
Turkish2%~1.8%
Chinese (Trad.)2%~1.1%
Hindi2%~5.8%
Arabic2%~3%
Vietnamese2%~1.7%

Visual assets

On the visual side we measured 12.1 screenshots on average, with 10% using fewer than five and 100% having a feature graphic.

Avg. screenshots
12.1
<5 screenshots
10%
≥8 screenshots
63%
Feature graphic
100%
Video
12%

Text and ASO fields

The short description uses 70 characters on average, leaving 12% of the 80-character field unused. Long descriptions average 2096 characters.

Short description
70
Unused
12%
Long description
2096
<500 chars
8%

Most used terms in this category

pdf reader 4%pdf 16%notepad 4%habit tracker 3%note taking 4%pdf scanner 3%pomodoro 2%docx 3%pdf converter 3%document reader 2%xlsx 2%pdf files 5%document scanner 3%xls 2%ppt 3%file manager 3%pdf viewer 2%reader pdf 2%pdf editor 2%habit 4%image pdf 2%vpn 1%document 11%alarm clock 1%daily planner 3%files 16%productivity 11%pdf word 2%documents pdf 2%deepseek 1%

Key takeaways

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Frequently asked questions

How many languages do productivity app listings support on average?

19.7 languages on average. 1% of the sample ships in two languages at most (N=1.257 apps).

How many screenshots should a store listing have?

The sample averages 12.1 screenshots; 10% publish fewer than five (N=1.257).

What is the average ASO score in this category?

64.1/100 on average, with a median of 61.3/100 (N=1.257).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=1.257).

Where does this data come from?

The Shotyend ASO Index: a sample of 1.257 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

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