Travel App Store Listing Analysis in India
Across 349 travel app store listings (India), the median ASO score is 86/100, with 19.3 languages and 11.4 screenshots on average. 3% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 349 apps).
We measured 349 app pages in the India travel app market. Listings use 11.4 screenshots on average and 0% are missing a feature graphic.
Listing score distribution
Language coverage and missed markets
Language scanning of 349 apps found 19.3 languages on average, and only 96% reach five or more.
| Language | Share of apps published | |
|---|---|---|
| English | 99% | |
| Hindi | 97% | |
| Spanish | 96% | |
| French | 96% | |
| Arabic | 96% | |
| Russian | 96% | |
| Portuguese (BR) | 96% | |
| German | 96% | |
| Japanese | 96% | |
| Vietnamese | 96% | |
| Thai | 96% | |
| Polish | 96% | |
| Chinese (Simpl.) | 96% | |
| Chinese (Trad.) | 96% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Indonesian | 4% | ~3.1% |
| Korean | 4% | ~2.2% |
| Italian | 4% | ~1.9% |
| Turkish | 4% | ~1.8% |
| Ukrainian | 4% | ~0.8% |
Visual assets
On the visual side we measured 11.4 screenshots on average, with 8% using fewer than five and 100% having a feature graphic.
Text and ASO fields
The short description uses 67 characters on average, leaving 16% of the 80-character field unused. Long descriptions average 2054 characters.
Most used terms in this category
Key takeaways
- The most missed market is Indonesian: 4% of apps have no listing in that language (~3.1% of downloads).
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Frequently asked questions
How many languages do travel app listings support on average?
19.3 languages on average. 3% of the sample ships in two languages at most (N=349 apps).
How many screenshots should a store listing have?
The sample averages 11.4 screenshots; 8% publish fewer than five (N=349).
What is the average ASO score in this category?
84.6/100 on average, with a median of 86/100 (N=349).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=349).
Where does this data come from?
The Shotyend ASO Index: a sample of 349 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.