Business App Store Listing Analysis in Germany
Across 770 business app store listings (Germany), the median ASO score is 55.5/100, with 19.7 languages and 11.4 screenshots on average. 2% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 770 apps).
We measured 770 app pages in the Germany business app market. Listings use 11.4 screenshots on average and 0% are missing a feature graphic.
Listing score distribution
Language coverage and missed markets
Across 64 scanned apps the average language count is 19.7; 2% ship in at most two languages.
| Language | Share of apps published | |
|---|---|---|
| English | 100% | |
| German | 100% | |
| Spanish | 98% | |
| Portuguese (BR) | 98% | |
| Hindi | 98% | |
| Russian | 98% | |
| Japanese | 98% | |
| French | 98% | |
| Indonesian | 98% | |
| Arabic | 98% | |
| Korean | 98% | |
| Italian | 98% | |
| Turkish | 98% | |
| Vietnamese | 98% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Spanish | 1% | ~8.3% |
| Portuguese (BR) | 1% | ~6.2% |
| Hindi | 1% | ~5.8% |
| Russian | 1% | ~5.1% |
| Japanese | 1% | ~3.4% |
Visual assets
On the visual side we measured 11.4 screenshots on average, with 12% using fewer than five and 100% having a feature graphic.
Text and ASO fields
Text fields are underused: 60 characters in the short description and 1518 characters in the long description on average.
Most used terms in this category
What do the best listings do differently?
Measured gap between the top-scoring 10% and the rest of this category (learned from 8.241 apps).
| Top 10% | Others | |
|---|---|---|
| Average score | 82.4 | 54.5 |
| Avg. screenshots | 13.1 | 10.9 |
| Avg. languages | 16.4 | 1.3 |
| Short description | 67.8 | 64.4 |
| Long description | 2161.4 | 1521.8 |
| Feature graphic | 100% | 100% |
| Video | 35% | 10.9% |
Key takeaways
- The most missed market is Spanish: 2% of apps have no listing in that language (~8.3% of downloads).
- 25% of the short-description field is left empty — the most valuable 80 characters for search matching.
Compare your own app against this data
Enter a package name and we will benchmark its store listing against this sample. Free, no signup.
Frequently asked questions
How many languages do business app listings support on average?
19.7 languages on average. 2% of the sample ships in two languages at most (N=770 apps).
How many screenshots should a store listing have?
The sample averages 11.4 screenshots; 12% publish fewer than five (N=770).
What is the average ASO score in this category?
55.7/100 on average, with a median of 55.5/100 (N=770).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=770).
Where does this data come from?
The Shotyend ASO Index: a sample of 770 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.