Entertainment App Store Listing Analysis in Brazil
Across 1.389 entertainment app store listings (Brazil), the median ASO score is 54.7/100, with 18.5 languages and 11.6 screenshots on average. 4% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 1.389 apps).
We scanned 1.389 entertainment app listings: the average store listing score is 54.8/100. Localisation is the weakest area — 4% never pass two languages.
Listing score distribution
Language coverage and missed markets
Language coverage is the weakest side of this category: 18.5 languages on average, with 4% limited to one or two.
| Language | Share of apps published | |
|---|---|---|
| Spanish | 95% | |
| Portuguese (BR) | 95% | |
| Japanese | 95% | |
| Korean | 95% | |
| French | 94% | |
| Indonesian | 94% | |
| Chinese (Simpl.) | 94% | |
| English | 93% | |
| German | 93% | |
| Arabic | 92% | |
| Turkish | 92% | |
| Thai | 92% | |
| Vietnamese | 91% | |
| Russian | 90% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Ukrainian | 12% | ~0.8% |
| Hindi | 11% | ~5.8% |
| Chinese (Trad.) | 11% | ~1.1% |
| Dutch | 10% | ~0.8% |
| Russian | 9% | ~5.1% |
Visual assets
On the visual side we measured 11.6 screenshots on average, with 14% using fewer than five and 100% having a feature graphic.
Text and ASO fields
Text fields are underused: 61 characters in the short description and 1591 characters in the long description on average.
Most used terms in this category
Key takeaways
- The most missed market is Ukrainian: 13% of apps have no listing in that language (~0.8% of downloads).
- 24% of the short-description field is left empty — the most valuable 80 characters for search matching.
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Frequently asked questions
How many languages do entertainment app listings support on average?
18.5 languages on average. 4% of the sample ships in two languages at most (N=1.389 apps).
How many screenshots should a store listing have?
The sample averages 11.6 screenshots; 14% publish fewer than five (N=1.389).
What is the average ASO score in this category?
54.8/100 on average, with a median of 54.7/100 (N=1.389).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=1.389).
Where does this data come from?
The Shotyend ASO Index: a sample of 1.389 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.