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Productivity App Store Listing Analysis in Mexico

Across 238 productivity app store listings (Mexico), the median ASO score is 84/100, with 19.3 languages and 12.5 screenshots on average. 2% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 238 apps).

We measured 238 app pages in the Mexico productivity app market. Listings use 12.5 screenshots on average and 0% are missing a feature graphic.

238 apps238 language-scannedcomputed: 2026-10-19Source: public Google Play listing data

Listing score distribution

Average
81.6
Median
84
Lower quartile
73.8
Upper quartile
90
0%0-90%10-190%20-290%30-392%40-492%50-5912%60-6920%70-7937%80-8928%90-99

Language coverage and missed markets

Language scanning of 238 apps found 19.3 languages on average, and only 98% reach five or more.

Average languages
19.3
≤2 languages
2%
≥5 languages
97%
language-scanned
238
LanguageShare of apps published
Spanish98%
English97%
Portuguese (BR)97%
German97%
Japanese97%
Italian97%
French97%
Chinese (Simpl.)97%
Polish96%
Arabic96%
Korean96%
Turkish96%
Vietnamese96%
Thai96%

Biggest missed markets

LanguageShare without a listingApprox. download share
Hindi4%~5.8%
Russian4%~5.1%
Indonesian4%~3.1%
Ukrainian4%~0.8%
Arabic3%~3%

Visual assets

On the visual side we measured 12.5 screenshots on average, with 10% using fewer than five and 100% having a feature graphic.

Avg. screenshots
12.5
<5 screenshots
10%
≥8 screenshots
65%
Feature graphic
100%
Video
15%

Text and ASO fields

On average 64 of the 80 short-description characters are used, and 19% of apps keep the long description under 500 characters.

Short description
64
Unused
19%
Long description
1791
<500 chars
19%

Most used terms in this category

pomodoro 5%habit tracker 5%pomodoro timer 3%notepad 3%pdf scanner 3%clipboard 1%pdf reader 3%focus timer 3%habit 6%pdf converter 3%xlsx 2%xls 2%shift calendar 2%pdf 16%document scanner 3%note taking 3%mind map 2%vpn 1%docx 2%file manager 3%document reader 1%task manager 4%pdf editor 2%daily planner 4%ppt 2%pdf files 4%reader pdf 2%schedule planner 2%notepad notes 1%image pdf 2%

What do the best listings do differently?

Measured gap between the top-scoring 10% and the rest of this category (learned from 8.673 apps).

Top 10%Others
Average score93.767.6
Avg. screenshots16.911.6
Avg. languages209.4
Short description74.465
Long description2799.61792.1
Feature graphic100%100%
Video39.3%10.6%

Key takeaways

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Frequently asked questions

How many languages do productivity app listings support on average?

19.3 languages on average. 2% of the sample ships in two languages at most (N=238 apps).

How many screenshots should a store listing have?

The sample averages 12.5 screenshots; 10% publish fewer than five (N=238).

What is the average ASO score in this category?

81.6/100 on average, with a median of 84/100 (N=238).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=238).

Where does this data come from?

The Shotyend ASO Index: a sample of 238 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.

Related reports

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Data-backed guides

ASO Keyword Research: A Step-by-Step MethodApp Icon Design Guide (Play + App Store)How to Write an App Description (Long Description Template)