Social App Store Listing Analysis in Italy
Across 142 social app store listings (Italy), the median ASO score is 81/100, with 19.6 languages and 10.5 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 142 apps).
We analysed 142 social app store listings in Italy Google Play. About 1% ship in only one or two languages and 0% have no feature graphic.
Listing score distribution
Language coverage and missed markets
Language coverage is the weakest side of this category: 19.6 languages on average, with 1% limited to one or two.
| Language | Share of apps published | |
|---|---|---|
| Spanish | 99% | |
| Italian | 99% | |
| Polish | 99% | |
| English | 98% | |
| German | 98% | |
| French | 98% | |
| Dutch | 98% | |
| Portuguese (BR) | 97% | |
| Hindi | 97% | |
| Russian | 97% | |
| Japanese | 97% | |
| Arabic | 97% | |
| Korean | 97% | |
| Turkish | 97% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Indonesian | 3% | ~3.1% |
| Chinese (Simpl.) | 2% | ~2.6% |
| Chinese (Trad.) | 2% | ~1.1% |
| Portuguese (BR) | 2% | ~6.2% |
| Hindi | 2% | ~5.8% |
Visual assets
The average screenshot count is 10.5. A feature graphic is present in 100% of listings and a video in 12%.
Text and ASO fields
The short description uses 58 characters on average, leaving 27% of the 80-character field unused. Long descriptions average 1707 characters.
Most used terms in this category
Key takeaways
- The most missed market is Indonesian: 4% of apps have no listing in that language (~3.1% of downloads).
- 27% of the short-description field is left empty — the most valuable 80 characters for search matching.
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Frequently asked questions
How many languages do social app listings support on average?
19.6 languages on average. 1% of the sample ships in two languages at most (N=142 apps).
How many screenshots should a store listing have?
The sample averages 10.5 screenshots; 13% publish fewer than five (N=142).
What is the average ASO score in this category?
80.8/100 on average, with a median of 81/100 (N=142).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=142).
Where does this data come from?
The Shotyend ASO Index: a sample of 142 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.