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Photo App Store Listing Analysis in Italy

Across 131 photo app store listings (Italy), the median ASO score is 85/100, with 19.9 languages and 12.2 screenshots on average. 0% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 131 apps).

This report is based on derived statistics from 131 photo app listings in Italy. The median score is 85.0/100 and 0% are limited to one or two languages.

131 apps131 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
85.3
Median
85
Lower quartile
79
Upper quartile
94
0%0-90%10-190%20-290%30-390%40-492%50-595%60-6918%70-7934%80-8941%90-99

Language coverage and missed markets

Language coverage is the weakest side of this category: 19.9 languages on average, with 0% limited to one or two.

Average languages
19.9
≤2 languages
0%
≥5 languages
100%
language-scanned
131
LanguageShare of apps published
English100%
Spanish100%
Russian100%
German100%
Italian100%
Portuguese (BR)99%
Hindi99%
French99%
Arabic99%
Korean99%
Turkish99%
Vietnamese99%
Thai99%
Polish99%

Biggest missed markets

LanguageShare without a listingApprox. download share
Japanese1%~3.4%
Indonesian1%~3.1%
Portuguese (BR)0%~6.2%
Hindi0%~5.8%
French0%~3.3%

Visual assets

Listings use 12.2 screenshots on average and 3% stay below five. Feature graphics appear in 100% and promo videos in 16%.

Avg. screenshots
12.2
<5 screenshots
3%
≥8 screenshots
71%
Feature graphic
100%
Video
16%

Text and ASO fields

The short description uses 65 characters on average, leaving 19% of the 80-character field unused. Long descriptions average 2245 characters.

Short description
64
Unused
18%
Long description
2245
<500 chars
4%

Most used terms in this category

collage 17%photo editor 34%collage maker 12%blur 8%photo collage 11%photo frames 10%photo enhancer 7%editor 43%photo frame 7%blur photo 3%enhancer 8%beauty camera 5%frames 16%eraser 6%selfie camera 4%collage photo 4%collages 10%dslr 3%background eraser 4%passport photo 3%photo editing 11%baby photo 2%watermark 5%photos into 12%cartoon 5%photo maker 4%old photos 3%photography 8%background remover 4%retouch 5%

Key takeaways

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Frequently asked questions

How many languages do photo app listings support on average?

19.9 languages on average. 0% of the sample ships in two languages at most (N=131 apps).

How many screenshots should a store listing have?

The sample averages 12.2 screenshots; 3% publish fewer than five (N=131).

What is the average ASO score in this category?

85.3/100 on average, with a median of 85/100 (N=131).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=131).

Where does this data come from?

The Shotyend ASO Index: a sample of 131 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

How to A/B Test Your Store ListingWhich Languages Should You Localise First?How Many Screenshots Should a Play Listing Have?