Lifestyle App Store Listing Analysis in Italy
Across 379 lifestyle app store listings (Italy), the median ASO score is 55.5/100, with 16.2 languages and 10.9 screenshots on average. 20% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 379 apps).
We measured 379 app pages in the Italy lifestyle app market. Listings use 10.9 screenshots on average and 0% are missing a feature graphic.
Listing score distribution
Visual assets
Listings use 10.9 screenshots on average and 10% stay below five. Feature graphics appear in 100% and promo videos in 10%.
Text and ASO fields
On average 63 of the 80 short-description characters are used, and 10% of apps keep the long description under 500 characters.
Most used terms in this category
Key takeaways
- The most missed market is Spanish: 20% of apps have no listing in that language (~8.3% of downloads).
- 22% of the short-description field is left empty — the most valuable 80 characters for search matching.
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Frequently asked questions
How many languages do lifestyle app listings support on average?
16.2 languages on average. 20% of the sample ships in two languages at most (N=379 apps).
How many screenshots should a store listing have?
The sample averages 10.9 screenshots; 10% publish fewer than five (N=379).
What is the average ASO score in this category?
54.7/100 on average, with a median of 55.5/100 (N=379).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=379).
Where does this data come from?
The Shotyend ASO Index: a sample of 379 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.