Lifestyle App Store Listing Analysis in Indonesia
Across 355 lifestyle app store listings (Indonesia), the median ASO score is 56.2/100, with 13.6 languages and 11.5 screenshots on average. 29% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 355 apps).
We compared 355 lifestyle app store pages. The average language count is 13.6 and the average screenshot count is 11.5, giving a mean listing score of 55.9/100.
Listing score distribution
Visual assets
Listings use 11.5 screenshots on average and 6% stay below five. Feature graphics appear in 100% and promo videos in 10%.
Text and ASO fields
On average 65 of the 80 short-description characters are used, and 9% of apps keep the long description under 500 characters.
Most used terms in this category
Key takeaways
- The most missed market is Hindi: 43% of apps have no listing in that language (~5.8% of downloads).
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Frequently asked questions
How many languages do lifestyle app listings support on average?
13.6 languages on average. 29% of the sample ships in two languages at most (N=355 apps).
How many screenshots should a store listing have?
The sample averages 11.5 screenshots; 6% publish fewer than five (N=355).
What is the average ASO score in this category?
55.9/100 on average, with a median of 56.2/100 (N=355).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=355).
Where does this data come from?
The Shotyend ASO Index: a sample of 355 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.