Sports App Store Listing Analysis in India
Across 147 sports app store listings (India), the median ASO score is 58.5/100, with 10.5 languages and 12.7 screenshots on average. 50% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 147 apps).
This report is based on derived statistics from 147 sports app listings in India. The median score is 58.5/100 and 50% are limited to one or two languages.
Listing score distribution
Visual assets
The average screenshot count is 12.7. A feature graphic is present in 100% of listings and a video in 12%.
Text and ASO fields
The short description uses 67 characters on average, leaving 17% of the 80-character field unused. Long descriptions average 2136 characters.
Most used terms in this category
What do the best listings do differently?
Measured gap between the top-scoring 10% and the rest of this category (learned from 3.444 apps).
| Top 10% | Others | |
|---|---|---|
| Average score | 72.1 | 53.2 |
| Avg. screenshots | 15.3 | 11.1 |
| Avg. languages | 6.1 | 0.3 |
| Short description | 73 | 62.5 |
| Long description | 2433.8 | 1646.2 |
| Feature graphic | 100% | 100% |
| Video | 29.5% | 7.5% |
Key takeaways
- 50% of apps ship in at most two languages — localisation is the fastest lever in this category.
- The most missed market is Spanish: 50% of apps have no listing in that language (~8.3% of downloads).
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Frequently asked questions
How many languages do sports app listings support on average?
10.5 languages on average. 50% of the sample ships in two languages at most (N=147 apps).
How many screenshots should a store listing have?
The sample averages 12.7 screenshots; 7% publish fewer than five (N=147).
What is the average ASO score in this category?
57.2/100 on average, with a median of 58.5/100 (N=147).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=147).
Where does this data come from?
The Shotyend ASO Index: a sample of 147 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.