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Health & Fitness App Store Listing Analysis in India

Across 223 health & fitness app store listings (India), the median ASO score is 86/100, with 19.2 languages and 12.1 screenshots on average. 3% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 223 apps).

We compared 223 health & fitness app store pages. The average language count is 19.2 and the average screenshot count is 12.1, giving a mean listing score of 83.9/100.

223 apps223 language-scannedcomputed: 2026-10-19Source: public Google Play listing data

Listing score distribution

Average
83.9
Median
86
Lower quartile
78
Upper quartile
91
0%0-90%10-190%20-290%30-390%40-490%50-599%60-6917%70-7940%80-8933%90-99

Language coverage and missed markets

Language scanning of 223 apps found 19.2 languages on average, and only 97% reach five or more.

Average languages
19.2
≤2 languages
3%
≥5 languages
96%
language-scanned
223
LanguageShare of apps published
English100%
Spanish96%
Portuguese (BR)96%
Japanese96%
French96%
German96%
Italian96%
Chinese (Simpl.)96%
Hindi96%
Russian96%
Indonesian95%
Turkish95%
Thai95%
Dutch95%

Biggest missed markets

LanguageShare without a listingApprox. download share
Vietnamese5%~1.7%
Ukrainian5%~0.8%
Arabic4%~3%
Korean4%~2.2%
Polish4%~1.2%

Visual assets

The average screenshot count is 12.1. A feature graphic is present in 100% of listings and a video in 12%.

Avg. screenshots
12.1
<5 screenshots
6%
≥8 screenshots
66%
Feature graphic
100%
Video
12%

Text and ASO fields

Text fields are underused: 67 characters in the short description and 2395 characters in the long description on average.

Short description
67
Unused
16%
Long description
2395
<500 chars
6%

Most used terms in this category

fasting 5%calorie 13%calories 15%pedometer 5%pilates 5%weight loss 15%workout 23%intermittent 4%step counter 6%workouts 23%intermittent fasting 4%ovulation 4%blood pressure 4%diet 11%yoga 7%lose weight 14%calorie counter 8%heart rate 5%blood 5%abs 4%fat 10%nutrition 10%period tracker 4%menstrual 4%meditation 7%pregnancy 5%home workout 5%stretching 4%sleep 12%workout tracker 3%

What do the best listings do differently?

Measured gap between the top-scoring 10% and the rest of this category (learned from 7.295 apps).

Top 10%Others
Average score9577.5
Avg. screenshots16.111.5
Avg. languages2015.9
Short description77.164.4
Long description29332015.3
Feature graphic100%100%
Video37.2%8.8%

Key takeaways

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Frequently asked questions

How many languages do health & fitness app listings support on average?

19.2 languages on average. 3% of the sample ships in two languages at most (N=223 apps).

How many screenshots should a store listing have?

The sample averages 12.1 screenshots; 6% publish fewer than five (N=223).

What is the average ASO score in this category?

83.9/100 on average, with a median of 86/100 (N=223).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=223).

Where does this data come from?

The Shotyend ASO Index: a sample of 223 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.

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Data-backed guides

Which Languages Should You Localise First?How Many Screenshots Should a Play Listing Have?ASO Keyword Research: A Step-by-Step Method