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Business App Store Listing Analysis in France

Across 603 business app store listings (France), the median ASO score is 56.2/100, with 19 languages and 11.8 screenshots on average. 2% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 603 apps).

We compared 603 business app store pages. The average language count is 19.0 and the average screenshot count is 11.8, giving a mean listing score of 57.2/100.

603 apps49 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
57.2
Median
56.2
Lower quartile
49.7
Upper quartile
65.1
0%0-90%10-191%20-295%30-3922%40-4934%50-5927%60-695%70-793%80-893%90-99

Visual assets

Listings use 11.8 screenshots on average and 8% stay below five. Feature graphics appear in 100% and promo videos in 14%.

Avg. screenshots
11.8
<5 screenshots
8%
≥8 screenshots
63%
Feature graphic
100%
Video
14%

Text and ASO fields

The short description uses 63 characters on average, leaving 22% of the 80-character field unused. Long descriptions average 1697 characters.

Short description
62
Unused
21%
Long description
1697
<500 chars
13%

Most used terms in this category

fax 2%invoice maker 4%invoice 8%resume builder 4%business card 4%pos 6%job search 4%invoicing 4%field service 2%payroll 3%professional resume 3%card maker 2%ats 2%resume maker 2%professional invoices 3%builder maker 2%resume 6%digital business 3%invoice generator 2%pdf scanner 2%send fax 2%fax phone 1%business cards 4%crm 4%faxes 2%accounting 3%freelancers 6%cover letter 1%small business 5%invoices estimates 2%

Key takeaways

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Frequently asked questions

How many languages do business app listings support on average?

19 languages on average. 2% of the sample ships in two languages at most (N=603 apps).

How many screenshots should a store listing have?

The sample averages 11.8 screenshots; 8% publish fewer than five (N=603).

What is the average ASO score in this category?

57.2/100 on average, with a median of 56.2/100 (N=603).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=603).

Where does this data come from?

The Shotyend ASO Index: a sample of 603 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

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