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Entertainment App Store Listing Analysis in South Korea

Across 655 entertainment app store listings (South Korea), the median ASO score is 55.5/100, with 17.1 languages and 12.1 screenshots on average. 8% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 655 apps).

We analysed 655 entertainment app store listings in South Korea Google Play. About 8% ship in only one or two languages and 0% have no feature graphic.

655 apps25 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
55.1
Median
55.5
Lower quartile
48.5
Upper quartile
61.3
0%0-90%10-191%20-296%30-3924%40-4938%50-5927%60-692%70-791%80-891%90-99

Visual assets

On the visual side we measured 12.1 screenshots on average, with 14% using fewer than five and 100% having a feature graphic.

Avg. screenshots
12.1
<5 screenshots
13%
≥8 screenshots
60%
Feature graphic
100%
Video
8%

Text and ASO fields

The short description uses 66 characters on average, leaving 17% of the 80-character field unused. Long descriptions average 1731 characters.

Short description
66
Unused
17%
Long description
1731
<500 chars
10%

Most used terms in this category

prank 9%dramas 6%voice changer 2%furniture mod 2%iptv 2%short dramas 4%anime 6%fart 2%minecraft 3%fake chat 2%mcpe 2%prank friends 4%movies shows 4%mod minecraft 2%movies series 6%prank sounds 2%mods 2%drama 6%clipper 1%funny 9%hair clipper 1%prank call 1%short drama 2%fake call 1%video chat 3%air horn 2%movies 15%m3u 2%changer 2%episodes 5%

Key takeaways

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Frequently asked questions

How many languages do entertainment app listings support on average?

17.1 languages on average. 8% of the sample ships in two languages at most (N=655 apps).

How many screenshots should a store listing have?

The sample averages 12.1 screenshots; 14% publish fewer than five (N=655).

What is the average ASO score in this category?

55.1/100 on average, with a median of 55.5/100 (N=655).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=655).

Where does this data come from?

The Shotyend ASO Index: a sample of 655 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

Which Languages Should You Localise First?How Many Screenshots Should a Play Listing Have?ASO Keyword Research: A Step-by-Step Method