Sports App Store Listing Analysis in Russia
Across 148 sports app store listings (Russia), the median ASO score is 54/100, with 16.8 languages and 10.9 screenshots on average. 17% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 148 apps).
We compared 148 sports app store pages. The average language count is 16.8 and the average screenshot count is 10.9, giving a mean listing score of 55.3/100.
Listing score distribution
Visual assets
The average screenshot count is 10.9. A feature graphic is present in 100% of listings and a video in 7%.
Text and ASO fields
The short description uses 65 characters on average, leaving 19% of the 80-character field unused. Long descriptions average 1889 characters.
Most used terms in this category
What do the best listings do differently?
Measured gap between the top-scoring 10% and the rest of this category (learned from 3.444 apps).
| Top 10% | Others | |
|---|---|---|
| Average score | 72.1 | 53.2 |
| Avg. screenshots | 15.3 | 11.1 |
| Avg. languages | 6.1 | 0.3 |
| Short description | 73 | 62.5 |
| Long description | 2433.8 | 1646.2 |
| Feature graphic | 100% | 100% |
| Video | 29.5% | 7.5% |
Key takeaways
- The most missed market is English: 17% of apps have no listing in that language (~22.0% of downloads).
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Frequently asked questions
How many languages do sports app listings support on average?
16.8 languages on average. 17% of the sample ships in two languages at most (N=148 apps).
How many screenshots should a store listing have?
The sample averages 10.9 screenshots; 6% publish fewer than five (N=148).
What is the average ASO score in this category?
55.3/100 on average, with a median of 54/100 (N=148).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=148).
Where does this data come from?
The Shotyend ASO Index: a sample of 148 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.