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Education App Store Listing Analysis in Germany

Across 1.107 education app store listings (Germany), the median ASO score is 87/100, with 19.8 languages and 14.3 screenshots on average. 1% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 1.107 apps).

We analysed 1.107 education app store listings in Germany Google Play. About 1% ship in only one or two languages and 0% have no feature graphic.

1107 apps1107 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
85.6
Median
87
Lower quartile
81
Upper quartile
92
0%0-90%10-190%20-290%30-390%40-491%50-594%60-6915%70-7940%80-8938%90-99

Language coverage and missed markets

Language coverage is the weakest side of this category: 19.8 languages on average, with 1% limited to one or two.

Average languages
19.8
≤2 languages
0%
≥5 languages
99%
language-scanned
1107
LanguageShare of apps published
German99%
Portuguese (BR)99%
Russian99%
French99%
Italian99%
Spanish99%
Japanese99%
Korean99%
Chinese (Simpl.)99%
Turkish98%
Chinese (Trad.)98%
Dutch98%
Polish98%
Hindi98%

Biggest missed markets

LanguageShare without a listingApprox. download share
Ukrainian1%~0.8%
Arabic1%~3%
English1%~22%
Vietnamese1%~1.7%
Hindi1%~5.8%

Visual assets

Listings use 14.3 screenshots on average and 6% stay below five. Feature graphics appear in 100% and promo videos in 13%.

Avg. screenshots
14.3
<5 screenshots
5%
≥8 screenshots
73%
Feature graphic
100%
Video
12%

Text and ASO fields

The short description uses 67 characters on average, leaving 16% of the 80-character field unused. Long descriptions average 2041 characters.

Short description
67
Unused
16%
Long description
2041
<500 chars
10%

Most used terms in this category

vocabulary 14%exam 13%flashcards 8%learn english 8%grammar 7%enem 2%learn spanish 4%quran 3%alphabet 4%learn german 3%lessons 17%language learning 8%practice tests 3%tutor 6%exams 11%math 8%mock 3%pronunciation 8%speak english 3%preschool 3%learn speak 3%theory test 1%exam questions 2%homework 2%upsc 1%mcq 1%flashcard 2%piano 1%english learn 2%physics 2%

Key takeaways

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Frequently asked questions

How many languages do education app listings support on average?

19.8 languages on average. 1% of the sample ships in two languages at most (N=1.107 apps).

How many screenshots should a store listing have?

The sample averages 14.3 screenshots; 6% publish fewer than five (N=1.107).

What is the average ASO score in this category?

85.6/100 on average, with a median of 87/100 (N=1.107).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=1.107).

Where does this data come from?

The Shotyend ASO Index: a sample of 1.107 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

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