Education App Store Listing Analysis in Canada
Across 116 education app store listings (Canada), the median ASO score is 80/100, with 19.4 languages and 18.2 screenshots on average. 2% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-10-19 (sample: 116 apps).
We analysed 116 education app store listings in Canada Google Play. About 2% ship in only one or two languages and 0% have no feature graphic.
Listing score distribution
Language coverage and missed markets
Across 99 scanned apps the average language count is 19.4; 2% ship in at most two languages.
| Language | Share of apps published | |
|---|---|---|
| English | 100% | |
| Spanish | 98% | |
| Portuguese (BR) | 98% | |
| French | 98% | |
| Italian | 98% | |
| Turkish | 98% | |
| Vietnamese | 98% | |
| Chinese (Simpl.) | 98% | |
| Russian | 97% | |
| German | 97% | |
| Indonesian | 97% | |
| Korean | 97% | |
| Thai | 97% | |
| Dutch | 97% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Hindi | 5% | ~5.8% |
| Chinese (Trad.) | 5% | ~1.1% |
| Japanese | 4% | ~3.4% |
| Arabic | 4% | ~3% |
| Polish | 4% | ~1.2% |
Visual assets
The average screenshot count is 18.2. A feature graphic is present in 100% of listings and a video in 19%.
Text and ASO fields
On average 68 of the 80 short-description characters are used, and 4% of apps keep the long description under 500 characters.
Most used terms in this category
What do the best listings do differently?
Measured gap between the top-scoring 10% and the rest of this category (learned from 10.113 apps).
| Top 10% | Others | |
|---|---|---|
| Average score | 95.2 | 76.2 |
| Avg. screenshots | 18.2 | 13.3 |
| Avg. languages | 20 | 14.6 |
| Short description | 77.8 | 68.4 |
| Long description | 2787.9 | 1843.9 |
| Feature graphic | 100% | 100% |
| Video | 52% | 11.4% |
Key takeaways
- The most missed market is Hindi: 5% of apps have no listing in that language (~5.8% of downloads).
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Frequently asked questions
How many languages do education app listings support on average?
19.4 languages on average. 2% of the sample ships in two languages at most (N=116 apps).
How many screenshots should a store listing have?
The sample averages 18.2 screenshots; 2% publish fewer than five (N=116).
What is the average ASO score in this category?
77.5/100 on average, with a median of 80/100 (N=116).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=116).
Where does this data come from?
The Shotyend ASO Index: a sample of 116 apps compiled from public Google Play store pages on 2026-10-19. No app names or developer details are published.