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Social App Store Listing Analysis in Russia

Across 218 social app store listings (Russia), the median ASO score is 82/100, with 19.7 languages and 9.6 screenshots on average. 0% ship in two languages at most and 0% have no feature graphic.

Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 218 apps).

We measured 218 app pages in the Russia social app market. Listings use 9.6 screenshots on average and 0% are missing a feature graphic.

218 apps218 language-scannedcomputed: 2026-09-05Source: public Google Play listing data

Listing score distribution

Average
81.2
Median
82
Lower quartile
75
Upper quartile
89
0%0-90%10-190%20-290%30-391%40-492%50-597%60-6925%70-7944%80-8921%90-99

Language coverage and missed markets

Language coverage is the weakest side of this category: 19.7 languages on average, with 0% limited to one or two.

Average languages
19.7
≤2 languages
0%
≥5 languages
99%
language-scanned
218
LanguageShare of apps published
Italian99%
Spanish99%
Portuguese (BR)99%
Russian99%
German99%
French99%
Turkish99%
English98%
Hindi98%
Japanese98%
Arabic98%
Ukrainian98%
Indonesian98%
Korean98%

Biggest missed markets

LanguageShare without a listingApprox. download share
Chinese (Simpl.)2%~2.6%
Chinese (Trad.)2%~1.1%
Indonesian1%~3.1%
Korean1%~2.2%
Vietnamese1%~1.7%

Visual assets

The average screenshot count is 9.6. A feature graphic is present in 100% of listings and a video in 10%.

Avg. screenshots
9.6
<5 screenshots
11%
≥8 screenshots
47%
Feature graphic
100%
Video
9%

Text and ASO fields

Text fields are underused: 58 characters in the short description and 1744 characters in the long description on average.

Short description
58
Unused
27%
Long description
1744
<500 chars
10%

Most used terms in this category

video chat 16%matrimony 5%meet people 15%anonymous 6%dating 12%shaadi 2%live video 10%strangers 6%voice chat 9%random video 3%make friends 17%chat rooms 5%anonymous chat 3%chat live 5%chat meet 6%singles 4%friendships 5%group voice 3%life partner 2%video chats 4%gay 2%matchmaking 3%unfollowers 1%chat strangers 3%chat party 3%chat room 4%chat people 4%who viewed 1%video calls 6%conversations 16%

Key takeaways

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Frequently asked questions

How many languages do social app listings support on average?

19.7 languages on average. 0% of the sample ships in two languages at most (N=218 apps).

How many screenshots should a store listing have?

The sample averages 9.6 screenshots; 11% publish fewer than five (N=218).

What is the average ASO score in this category?

81.2/100 on average, with a median of 82/100 (N=218).

Is a feature graphic common in this category?

100% of the sampled apps publish a feature graphic (N=218).

Where does this data come from?

The Shotyend ASO Index: a sample of 218 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.

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Data-backed guides

Which Languages Should You Localise First?How Many Screenshots Should a Play Listing Have?ASO Keyword Research: A Step-by-Step Method