Shopping App Store Listing Analysis in Turkey
Across 953 shopping app store listings (Turkey), the median ASO score is 63/100, with 19.1 languages and 10.5 screenshots on average. 4% ship in two languages at most and 0% have no feature graphic.
Source: Shotyend ASO Index — compiled from public Google Play listing data on 2026-09-05 (sample: 953 apps).
We compared 953 shopping app store pages. The average language count is 19.1 and the average screenshot count is 10.5, giving a mean listing score of 66.2/100.
Listing score distribution
Language coverage and missed markets
Across 453 scanned apps the average language count is 19.1; 4% ship in at most two languages.
| Language | Share of apps published | |
|---|---|---|
| English | 97% | |
| Turkish | 97% | |
| Spanish | 96% | |
| Italian | 96% | |
| Portuguese (BR) | 96% | |
| German | 96% | |
| Polish | 96% | |
| French | 95% | |
| Arabic | 95% | |
| Dutch | 95% | |
| Russian | 95% | |
| Japanese | 95% | |
| Korean | 95% | |
| Thai | 95% |
Biggest missed markets
| Language | Share without a listing | Approx. download share |
|---|---|---|
| Chinese (Trad.) | 5% | ~1.1% |
| Hindi | 5% | ~5.8% |
| Vietnamese | 5% | ~1.7% |
| Ukrainian | 5% | ~0.8% |
| Indonesian | 5% | ~3.1% |
Visual assets
Listings use 10.5 screenshots on average and 13% stay below five. Feature graphics appear in 100% and promo videos in 11%.
Text and ASO fields
The short description uses 60 characters on average, leaving 25% of the 80-character field unused. Long descriptions average 1621 characters.
Most used terms in this category
Key takeaways
- The most missed market is Chinese (Trad.): 6% of apps have no listing in that language (~1.1% of downloads).
- 25% of the short-description field is left empty — the most valuable 80 characters for search matching.
Compare your own app against this data
Enter a package name and we will benchmark its store listing against this sample. Free, no signup.
Frequently asked questions
How many languages do shopping app listings support on average?
19.1 languages on average. 4% of the sample ships in two languages at most (N=953 apps).
How many screenshots should a store listing have?
The sample averages 10.5 screenshots; 13% publish fewer than five (N=953).
What is the average ASO score in this category?
66.2/100 on average, with a median of 63/100 (N=953).
Is a feature graphic common in this category?
100% of the sampled apps publish a feature graphic (N=953).
Where does this data come from?
The Shotyend ASO Index: a sample of 953 apps compiled from public Google Play store pages on 2026-09-05. No app names or developer details are published.